“Krishna Spices, Munnar – a rebranding game changer

“Krishna Spices is already Munnar’s No.1 Spices and tea brand with a huge loyal following. The brand’s ambition was to continue growing through innovations and attract new geographies and find the right customers.

As strategic brand partners, we are incredibly proud of our ongoing work with Krishna Spices across their brands’ market-leading portfolio. In categories often perceived as commoditized, we’ve proved the brand’s value in motivating behavior at the fixture.”